WELCOME TO

ADDA FRANCHISE

GEMS&FEMMES

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ADDA is an Israeli jewellery brand.

For 13 years we have been creating silver jewellery with natural stones.

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[01]

NUMBERS

FRANCHISE PACKAGE INCLUDES 

[02]

[03]

[04]

[05]

BECOMING AN

ADDA PARTNER

INQUIRY FORM

FAQ

NUMBERS

13

500 000

YEARS

JEWELLERY ITEMS SOLD

30

50 000

EMPLOYEES

CLIENTS

5

120 000

OWNED SHOPS

FOLLOWERS

ON SOCIAL MEDIA

2

COUNTRIES

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FRANCHISE PACKAGE INCLUDES 

[01]

SET UP STAGE

• ADDA book with full information about

the brand, our culture and our story

 

• Business process and marketing guides

 

• Assistance with building a financial model for your shop

 

• Coordination of design project

 

• Business and marketing consulting

at the pre launch stage

 

• Recommendations on initial list

of inventory

 

• Support with hiring and

onboarding process for employees

LAUNCH

[02]

• Full marketing and PR support

of your launch via our social media

 

• Regular reviews of shop activity + advice

 

• Operational support of franchise

manager

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STEADY STATE

[03]

• Access to ADDA Inside community

 

• Marketing and PR support via our

social media

 

• Access to all marketing materials

 

• Regular analysis of financial and

non-financial results

 

• Observing of adherence to standards of service, to the culture and values of ADDA

BECOMING AN

ADDA PARTNER

1

COMPLETE THE INQUIRY FORM

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4

SIGN THE CONTRACT

2

SCHEDULE

PHONE

INTERVIEW

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5

PAY SETUP FEE

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3

RESEARCH

YOUR LOCAL MARKET

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6

START OUR JOURNEY TOGETHER

INQUIRY FORM

(you can fill it in Russian)

We will get back to you

within 5 business days ♡

FAQ

What is the investment

payback period?

The payback period really depends on

a number of factors, but based on our

experience, the payback period ranges

between 12 to 18 months.

Is the right to open a shop

in certain city exclusive?

You get exclusive rights for your city

for the first year of the agreement.

Based on the performance of the shop

exclusivity may be extended for

a second year.

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How much money do

I need to open an ADDA shop?

The set up costs vary from market to market, but we estimate the range to be $70 to $100k. However we will give you the tools to asses the amount required.

What is the royalties structure?

During the first 12 months the royalty

fee is 3%. Starting month 13 it’s 5%.

How long does it take

to open a shop?

It usually takes 6 to 12 weeks to open

a shop - but our fastest set up so far was 5 weeks. Don’t worry we will teach you how to achieve this too).

What is the process of selecting

the jewellery for my shop?

We will work together on selecting

the right sets of jewellery for your

shop based on market needs and

customer feedback.

What kind of marketing support should

I expect from the head office?

We share the goal that your shop is a success.

You will have full marketing support from the main office and all our social media channels.

What kind of operational support should I expect from the head office?

You will have a personal operation manager

that will be there to help you on a daily basis.

In addition you will have regular one-on-one sessions with our team (general manager, CMO, online sales manager) and mentoring from the owner of the brand.

What is the online - offline

revenue ratio for ADDA sales?

The revenue ratio for our existing

business is 22% online and 78% offline

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